After website "Yiwubuy" and third-party payment platform "YiPayment", Yiwu market touches "network" again, and this time, its efforts is made on the layout of mobile Internet. "MicroAnts", a company subordinate to Commodities City Group, launched mobile APP "Yicaibao" in mid March this year, realizing a bidirectional reciprocal win-win pattern that merchants actively "take over businesses" and purchasers actively "find stores".
"Yicaibao" adopts the service model of "platform + SaaS" and embraces such core functions as "business takeover", "store", "economic investigation warning", and "market service". Purchasers can actively post procurement information on "Yicaibao" to make it convenient for merchants to quickly "take over the business" and thereby efficiently reach purchase intention agreement; on the other hand, according to the information like product pictures, keywords, etc. uploaded by merchants, purchasers are able to quickly find out "stores" and then get in contact with them effectively. "Yicaibao" also launches an ingenious service model -- "e-Card" -- to help merchants import the offline customer data into the APP background by "scanning" QR codes for the purpose of comprehensive management.
Up to yesterday, "Yicaibao" had operated in trial for 38 days and received nearly 5,000 accumulative registrations, and the daily startup times reached up to 19,045. "Yicaibao" is very close to the market, and its modules of "economic investigation warning" and "market service" are able to help merchants prevent operational risks and improve service efficiency.
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